VIDEO: Rosa Pistola x Hoz x Scarlett – Loco

« Loco » is a special track curated by Rosa Pistola for our latest compilation, CxC Vol. 2

It’s starring the Mexican rapper Hoz and French producer Scarlett. Hoz is the new signee and rising talent managed by Rosa Pistola, hailing from Mexico City’s district Tepito. Paris-based producer Scarlett is a key member of the Couvre x Chefs’ collective, known for her unique sound design approach to contemporary hybrid and obscure pop music.

The song was initiated by Rosa Pistola who introduced us to Hoz. Scarlett produced the perfect beat that gives the track its tonality: experimental and mysterious, with a solid reggaeton rhythm. Hoz’s flow, singular voice, and lyrics did the rest and turned the track into an underground reggaeton banger. The vocals were recorded by DJ Criztian in Rosa’s studio La Chekera.

The video was filmed next to Presa Madín, a dam in Estado de México. It showcases the Bardictos Crew, a group of young guys who train in apparatus and gymnastics. It features a Facetime appearance of Scarlett at 40 seconds. The video was directed and edited by Aldo So, the photography was done by Josué Eber M., both long-time CxC collaborators. The clip was entirely shot on 16mm film.

The Bardictos crew

« We are a group of friends, we met training calisthenics in Atizapán (Estado de México). We connected a lot from the first moment because we all smoke macoña (weed) and we have this adventurous attitude, without fear, willing to take risks. That’s our essence and that’s what we transmit to our workouts, parties we organize, videos, music, and even in Lucha libre (wrestling).
We are crazy and we understand that working as a team is what has made us progress and grow together. We’re on a mission, we’re tough and we’re crazy »

« Somos un grupo de amigos, nos conocimos entrenando calistenia en Atizapán. Conectamos mucho desde el primer momento por qué todos fumamos macoña y tenemos está
actitud aventada, sin miedo, dispuestos a arriesgarnos. Esa es nuestra esencia y es lo que transmitimos a nuestros entrenamientos, fiestas que organizarnos, videos, musica,
incluso en la lucha libre.

Somos locos y entendemos que trabajar en equipo es lo que nos ha echo progresar y crecer juntos. Vamos sobres de la misión, somos recios y locos. »


Vocals and lyrics: Hoz
Music: Scarlett
Mix and recording of vocals: DJ Criztian
Master: Imaabs

Direction and edition: Aldo So
Photography 16mm and digital calibration: Josué Eber M.
Production: Couvre x Chefs and Rosa Pistola
Digital animation: David Sánchez
Photography assistant: Jacinto Cruz
Photography and direct sound: Angélica Queupumil
Development and digitization: Labo Digital
Bardictos Crew: Brown Chocc, El Díaz, López, Román, Choi, Karlo, Lunatik, Tamer

© Couvre x Chefs, México 2022

Stream/Download « Loco » on CxC Vol. 2, out now on all platforms.